Founder of trapstar

Estimated to have a value of over billion dollars inthe streetwear industry has become founder of trapstar of the biggest trends on the fashion landscape over the last 30 years.

The distinctive gothic logo can be seen everywhere from rap gig moshpits to Fashion Week runways, and in September the label was awarded Best Streetwear Brand at the first annual World Fashion Awards. In , Mikey alongside co-founders Lee and Will, decided to create something that would serve their peers. Around this time, Facebook and YouTube were in their infancy and Instagram was years away from being launched. Selling streetwear through online raffles, which provide eligibility to buy limited pieces, was a non-existent practice. The Trapstar trio had to come up with an innovative way to sell their products, and so they utilised MySpace, the most popular social networking site at the time. Payment and pick-up would then be arranged and collected at a secret location, distributed in pizza boxes, in telephone kiosks and sometimes even car boots. The exclusivity created a buzz and a barrage of orders ensued.

Founder of trapstar

Our editorial content is not influenced by any commissions we receive. Where is this? Who is this? Back in London, Mikey made T-shirts with a photo he took with his Nokia phone of a painting he bought for his house. The tees, which he gave to his friends and refused to sell, became so popular that people were asking how much money he was making off of them. Customers needed to contact them via MySpace to place orders. Trapstar would eventually be stocked at Supra on Portobello Road in London, where they now have a flagship store. By then, the brand had its own buzz and built its own fanbase. There were two queues, so to be second from him and to know how desired those kicks were… We had no marketing budget, no virals, no media showing us love, and we sold out. All the hard work has since paid off. The list goes on. We sat down with Mikey and asked him about his journey trying to make it in the fashion industry, and what advice he has for up-and-coming brands and designers. Take notes.

The cowboy hat has become a staple in the "Texas Hold 'Em" singer's wardrobe.

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Follow us. So just how did Stormzy end up wearing a pair of Trapstar underpants at his epoch-defining live performance at Glastonbury this summer? He was on one of our mixtapes a few years ago, the one we did with the Section Boyz and Wiley. It just so happens that sometimes these artists become popular. Modern streetwear is as much about mobilising an underground cultural movement as it about fashion. The label started in at the height of the first streetwear boom, a time when Mikey Trapstar and his business partners could be seen rolling around the streets of their native West London wearing Bape with skinny jeans, Nike Air Jordans and Ralph Lauren. The first Trapstar piece was a bright pink T-shirt emblazoned with the Scarface poster. We took a photo of it with a burner phone and put it up on Myspace. Best streetwear drops of the week. Why my love for Supreme will never die.

Founder of trapstar

Trapstar is a streetwear brand founded in by two childhood friends, Mikey Trapstar and Tim Hoad. Since its inception, Trapstar has become a major player in the streetwear scene, with its signature bold designs and innovative approach to fashion. The brand has been worn by some of the biggest names in music, sports, and entertainment, including Drake, Rihanna, and Kanye West. Trapstar was born out of a desire to create something unique and original. Mikey and Tim wanted to create a brand that was true to their own personal style and that reflected their love of music, art, and fashion.

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Why are they tryna copy you guys? Trapstar would eventually be stocked at Supra on Portobello Road in London, where they now have a flagship store. This was the first of what would become known as Trapstar Invasions. What is this for? Since their first shop opened in the brand has been keeping busy with collaborations, collections, and other projects. So how do you get someone to actually like a brand? My inbox doesn't receive enough newsletters. You are also agreeing to our. By then, the brand had its own buzz and built its own fanbase. Like, what are you when you strip that away? The cowboy hat has become a staple in the "Texas Hold 'Em" singer's wardrobe. We started at the bottom and worked hard to get to where we are. The Trapstar trio had to come up with an innovative way to sell their products, and so they utilised MySpace, the most popular social networking site at the time. The exclusivity created a buzz and a barrage of orders ensued.

When it comes to the world of high-fashion-meets-streetwear, it's hard to go wrong with Trapstar.

Like, what are you when you strip that away? Estimated to have a value of over billion dollars in , the streetwear industry has become one of the biggest trends on the fashion landscape over the last 30 years. In partnership with Nuuly, the rapper-singer has unveiled statement pieces from her personal closet. We really believed in [our product], and positivity and enthusiasm is infectious. The cowboy hat has become a staple in the "Texas Hold 'Em" singer's wardrobe. You are also agreeing to our Terms of Service and Privacy Policy. Sounds easy, but the decision was initially met with cynicism. We started at the bottom and worked hard to get to where we are. Trapstar has a hold on the streets and the culture surrounding that. Shopping Cart. What is this for? My inbox doesn't receive enough newsletters. Mastering your craft always outdoes people being out and talking to people just for the sake of it. By Karizza Sanchez. They started out by selling through pop-up stores and their USP was how they packaged and delivered the items.